“In no small part, the print media and the film and music industries both made the same mistake with the arrival of the internet. They both reacted to slowly at first to the new technology and both are repenting their tardiness at their leisure. The print media have been unable – yet – to find a method that successfully been able raise revenue from the shift to online viewing (and the silence from The Times after their paywall went up would seem to indicate that the numbers probably haven’t been spectacular, although Rupert Murdoch has described them as “strong”), but how will football, which has been happily wedded to television for the last two decades or so, react to changes in viewing habits?” (twohundredpercent)