Reassess transfer window timing

“Transfer speculation dominates football like never before. An incredible amount of coverage is dedicated not to games themselves, but to the possibility that footballers might one day play them for another team. At this point of the year, it makes sense. The World Cup has finished, the club season is a month away and there’s nothing else to talk about. In the old days, newspapers would fill their pages with other sports, but football has become all-consuming, and fans demand constant information — seemingly regardless of whether it’s actually true. Once, the offseason meant no football stories: you’d load up Ceefax and discover nothing was happening. These days, football never stops.” ESPN – Michael Cox


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