Red Star, Paris St-Germain and the contrasting global brands of Parisian football


“If Paris St-Germain are a Hollywood blockbuster, says David Bellion, then Red Star are an indie film directed by Ken Loach or Michel Gondry – one about the oldest and undoubtedly hippest football club in the French capital. Making links between football and the arts comes naturally to Bellion, the former Manchester United and Sunderland striker who is now creative director at Red Star, a cult French third division team who like PSG have a brand that resonates with fans around the world, but for different reasons. Founded in 1897, they sit at the heart of Saint-Ouen, a diverse, working class suburb of northern Paris, and were formed by Jules Rimet, the longest-serving Fifa president whose name gleams on the original World Cup trophy. …”
BBC
W – Red Star F.C.

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