Americans fall for soccer but can MLS cash in?

“The US national team beat European champions Spain in the Confederations Cup and give Brazil a scare in the final. In the NFL heartland of Baltimore, 71,000 turn out to watch Chelsea v AC Milan. In Pasadena, Chelsea v Inter Milan pulls in 81,000. David Beckham gets booed and jeered on his return for L.A Galaxy and the American sporting public laps it up – top sports talk shows, which usually ignore soccer other than to mock the game occasionally, lead their bulletins on the issue.” (Reuters)

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