“One of the most successful and lucrative commercial rights partnerships in football is ending. On Tuesday, it was announced that UEFA had entered into exclusive talks with Relevent Sports, the company owned by Stephen Ross, an American real-estate developer and principal owner of the NFL franchise Miami Dolphins and the Hard Rock Stadium in that Florida city. This means UEFA’s three-decades-long relationship with TEAM Marketing, the agency that played a pivotal role in the rebranding and growth of the Champions League, turning it into the global sporting behemoth it is today, is expected to end in 2027. …”
NY Times/The Athletic
UEFA’s talks with Relevent Sports explained: Games in the U.S? What would a deal be worth? Why them?
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“Lloyd Kelly’s first start of 2025? Against Bromley of League Two, English football’s fourth tier, in the FA Cup’s third round on January 12 as one of nine Newcastle United changes to their previous line-up as coach Eddie Howe fielded a largely second-string side. Kelly’s second start of 2025? Against Dutch title holders PSV on February 11 in a Champions League play-off to decide who goes forward to the round of 16 next month as the 26-year-old defender made his home debut for Juventus, 36-time champions of Italy and two-time winners of the European Cup/Champions League (among their nine appearances in the final). …”
“Football very rarely goes to plan. AC Milan’s new strike force were supposed to quickly start scoring a lot of goals. Feyenoord selling their best player was supposed to mean their season was over. Bayern Munich were supposed to crumble away from home again. Oh, and VAR was supposed to eradicate horrendous refereeing decisions. As you can see from last night’s Champions League play-off knockout clashes, the sport rarely fails to disappoint when it comes to predictability. Here Tim Spiers analyses the key talking points from Wednesday evening’s matches. …”
“Erling Haaland scored against Real Madrid for the first time in his career. And then scored another. But Manchester City still lost at home to the Champions League holders. It will have felt all too familiar for Pep Guardiola and his team as they threw away a 2-1 lead with four minutes of normal time to play at the Etihad, being stung first by one of their former players, Brahim Diaz, and then the tireless Jude Bellingham, who steered the ball home from close range in added time. Oh, and earlier in the game Kylian Mbappe had scored with his shin. …”
Scissors Kick 