Putting the big bucks to better use

“There are some interesting firsts in Irish media history, one of them is the first live field sports broadcast in Europe on the national radio station, 2RN as it was then, which covered a hurling match between Galway and Kilkenny. This was not without controversy though; the GAA worried that live broadcast of the game could affect attendance and insisted that the coverage of the game start only after a post kick-off delay. This was not unique to the GAA; in Britain such was the concern that radio or TV coverage could affect the all-important revenue generating gate receipts that for decades conservative forces in the FA and club ownership fought against the regular live broadcast of matches or even of extended highlight packages.” Backpage Football

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