“One of the common moans about English football is that everything feels homogenous these days. Teams play the same style of football. Stadiums are identikit bowls. Clubs play in away kits that don’t particularly feel like their colours. So among clubs becoming increasingly indistinguishable from one another, one small element of Premier League football is a complete free-for-all: the commentary used on the highlights packages for clubs’ respective YouTube channels. Here, there is absolutely no consensus whatsoever about the right thing to do. Should you use a standard feed of ‘neutral’ television commentary? Should you use a dedicated club commentator? Should you use the club’s dedicated radio commentary and overlay it on the pictures? Should you use local BBC radio commentary? …”
NY Times/The Athletic (Video)